Discurso televisivo e a via da prescrição - um olhar foucaultiano

Authors

  • Nísia Martins do Rosário Universidade do Vale do Rio do Sinos

Abstract

The article is centered on the discussion of the discursive strategies of television which look to materialize potential actions related to play and relaxation. In this process the goal is to provide entertainment, but also to challenge, to create competition and risk. It is defended that these strategies are organized on the basis of the world of games, spaces where the ludic is constituted in communicative relationships based on diversion, in competition, in gambling. The arguments that are defended are derived from an analysis of a range of programs from public broadcast television and the crossing of this with theoretical data concerning games, based on Greimás, Huizinga and Callois.