Blogs & moda – efemeridade, individualismo e multiplicidade na web

Authors

  • Josiany Vieira Pontifícia Universidade Católica PUCRS
  • Adriana Amaral Universidade Tuiti do Paraná
  • Aletéia Ferreira Universidade Tuiti do Paraná

Abstract

Blogs & Fashion - ephemerality, individualism and multiplicity in web. The present article has as study object the phenomenon of blogs of fashion. Blogs have been studied in the context of the research in communication and Brazilian cyberculture on its relations with the subjectivity by Sibilia (2003); Bruno (2004), Amaral and Quadros, (2006); with the social nets by Recuero (2003, 2005); the journalism by Palácios (2004), Quadros (2005), and some other authors. The proposal of this article is to look into one facet still not studied of the virtual diaries: of its complex relation with the fashion system from the information that are availably in the net for the blog users who dedicate themselves exclusively to the subject. We intend to trace a profile of blogs of fashion, from the choice of it while a subjective and contemporary subject.