Agricultural extension, agribusiness, family farming and rural life: Representations of rurality in Globo Rural

Authors

  • Denise Figueiredo Barros do Prado Universidade Federal de Ouro Preto
  • Isadora Moreira Ribeiro Universidade Federal de SantaCatarina

DOI:

https://doi.org/10.4013/fem.2017.191.05

Abstract

The aim of this study is to identify the main representations of the rural in Globo Rural television reports. The theoretical discussion articulates the conceptions of place of speech and representations as well as discusses the meanings of culture and rurality. The methodology looks for the matrices of meaning employed by the program to talk about the rural. The corpus is composed of 14 TV news reports, extracted from editions of the program that were displayed between the months of March and May 2014. In the analysis, these reports are structured in four thematic categories, which are used to understand the representations of rurality in the program.

Keywords: Globo Rural, representations, rurality.

Author Biographies

Denise Figueiredo Barros do Prado, Universidade Federal de Ouro Preto

Professora adjunta do curso de Jornalismo da Universidade Federal de Ouro Preto (UFOP), doutora em Comunicação pelo Programa de Pós-Graduação em Comunicação Social da Universidade Federal de Minas Gerais (UFMG) e pesquisadora do Grupo de Pesquisa em Mídia e Interações Sociais - GIRO, da UFOP.

Isadora Moreira Ribeiro, Universidade Federal de SantaCatarina

Mestranda pelo Programa de Pós-graduação em Jornalismo da Universidade Federal de Santa Catarina (UFSC), na Linha de Pesquisa "Jornalismo, Cultura e Sociedade". Graduada em Jornalismo pela Universidade Federal de Ouro Preto (UFOP).

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Published

2016-10-13

Issue

Vol. 19 No. 1 (2017): january/april

Section

Articles

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