Social Ties and Mutual Trust Driving Coopetition Networks for Regional Development

Authors

DOI:

https://doi.org/10.4013/base.2021.184.03

Abstract

This paper aims to extract the elements and dimensions of coopetition in the context of social ties as the basis for the coopetitive network. Data were collected through interviews with managers from nine participants in cities that offer a tourism circuit. Data were analyzed through quantitative techniques and, for qualitative data, using the IraMuTeQ software and its interface with R. The result generated from the Descending Hierarchical Analysis indicated two dimensions. The first dimension represents the coopetition network formation, with elements of Belonging, Social Ties and Associations. The second dimension is the coopetition network consolidation with elements of reputation, legitimacy and intentionality. In turn, the Similitude Analysis points out cooperation as a central element with four branches arising: Social cohesion, Empowerment, Co-production and Coopetitive strategic adjustment. This finding is a newness and contributes to the coopetition literature by introducing empowerment as a factor for consolidating coopetition networks in regional tourism development.

Author Biographies

Keilla Dayane da Silva-Oliveira, Universidade Federal de Mato Grosso do Sul – UFMS

She holds a Ph.D. in Management from the Municipal University of São Caetano do Sul, Brazil. Currently, she is professor of business in the graduate at Federal University of Mato Grosso do Sul, Brazil. Topics of his interest: business strategy, strategic management, entrepreneurship, internationalization, coopetition and competitiveness.

Rodrigo Oliveira-Ribeiro, Universidade Federal de Campina Grande – UFCG

He holds a MsC in Management from the Federal University of Campina Grande, Brazil, and postgraduate in Public Policy Management from the Unique Faculty of Ipatinga, Brazil.  Also, he is a research member in the research group Coopetition Network Lab. Topics of his interest: Coopetition, Tourism, Social Management, competitiveness, interorganizational networks, strategic management and, entrepreneurship.

Adriana Fumi Chim-Miki, Universidade Federal de Campina Grande – UFCG

She holds a Ph.D. in Tourism, Economics, and Management from the University of Las Palmas de Gran Canaria, Spain. Currently, she is professor of business in the graduate and postgraduate Program at Faculty of Management and Accounting at Federal University of Campina Grande, Brazil. Also, she is the leader of the research group Coopetition Network Lab. Topics of her interest: coopetition, competitiveness, interorganizational networks, strategic management, entrepreneurship, tourism and social management.

Vinicius Farias Moreira, Universidade Federal de Campina Grande – UFCG

He holds a Ph.D. in Business Administration from the Federal University of Pernambuco, Brazil. He did a doctoral internship at the Polytechnic University of Valencia, Spain.  Currently, he is associate professor of business in the graduate and postgraduate Program at Faculty of Management and Accounting at Federal University of Campina Grande, Brazil. Also, he is the research leader of the Business Competitiveness Research Group.  Topics of his interest: business strategy, entrepreneurship, internationalization, regional development, coopetition and competitiveness.

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Published

2021-12-16

Issue

Vol. 18 No. 4 (2021): OUT/DEZ

Section

Articles

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