The cognitive approach on design for emotions: Concern analysis in experience-driven design projects
Abstract
Design for emotions can be based on user research. These researches have the role of feeding the design process with information that allows designers to establish design guidelines that have the potential to increase the probability of achieving the intended emotional impact over users. This paper explores the basis of Appraisal Theory, a cognitive theory of emotions from Psychology, which offers, since its adaptation to the Design field (Desmet, 2002), a way to understand the triggers (probable causes) of certain emotions associated to design elements. In this paper, the author also suggests research methods to develop these studies, including example and a critical evaluation of its applicability.
Key words: design for emotion, emotional design, appraisal theory, user research.
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